home | books | articles | gleanings | case studies | hire
other sites: widgetopia | blueprints for the web | metafooder | Mammahood


 
 





March 27, 2008


PARC Forum | January 10, 2008
Posted in :: Community :: Design :: Research :: Strategy :: The Medium ::

Bernardo A. Huberman has been, so far, the most impressive speaking in a very impressive series. and, lucky you, they just just posted the video of his talk.

The web mediates interactions among distant people on a scale that was never possible in the physical world. From vast social networks, to grass-root amateur creativity and the creation of encyclopedic knowledge, a collective intelligence is at work in ways that differ from traditional communities in style, intensity and effectiveness of interaction. I will present the results of several studies of social dynamics in the web, as well as mechanisms we have designed to access this collective intelligence while improving users experiences with digital content.

Posted by christina at
permalink | 0 Comments


October 19, 2007


Facebook is the next Google (unless they mess up.)
Posted in :: Business Design :: Entrepreneurship :: Experience Design :: Research :: Technology :: The Medium ::

It's a recursive old world we live in these days, in which ideas are put up on one blog only to be refined and realized by the next several blogs. I've been giving a building community talk that is starting to do what I want it to, i.e. connect theory and practice, and Josh Porter's slides on slideshare had influenced my thinking. Now he reports on my talk, moving the ideas forward further still.

Different views of self We expose different views of self. Our home self, our work self, and services each represent a different view into our lives, different relationships, different interests. Our Facebook profile, for example, shows a different window on us than our LinkedIn profile does.

Interesting question: if all of our online profiles were added together, would it be representative of the *real* us?

(this is a very pertinent question given the recent claims that Facebook is trying to map *the* social graph…it’s not clear at all that anybody but a single individual knows the extent of their own social network....)

This reminds me I have not been a good girl and reported on one of the two things I found more revelatory at Graphing Social. Facebook is the next Google (unless they mess up.) When I saw them speak, I was really surprised at their point of view. They are obsessively driven to map the social graph. Your goal very much defines you as a company. Corporate missions are often doublespeak, but if you can take a mission and boil it down a sentence, like "making the world's information findable and useful" then you can create a collective mindset that will move the needle. It must be big enough to be aspirational, small enough to make progress toward.

If Facebook's mission is to map the social graph, they will have a data asset that they can monetize. They do not need to worry about missed opportunities enjoyed by the application makers, they don't have to worry about an unclear ad business. Or at least, they shouldn't (and their valuation certain suggests it's a non-issue.) They will own a core piece of data that is so useful and more important, so novel that their business model should make itself visible as the Social Graph gets built. They are waiting for their adsense. Maybe, like Google, they'll spot a company doing it half-right and because they understand the social graph they can connect the dots. Or maybe once they understand how people connect, a new model will become obvious.

Perhaps there is a very obvious 1:1 relationship between Facebook and Google simply in they are both mappers. What's left then, to map out? It would be a good thing for a start-up to know.

I said one of two things... the second is not so big, but still very interesting. This new generation of developers are radically more user centered than any of those before. Slide, RockYou, and others hammered home over and over in their talks the value of both user testing and A/B testing. I know many larger corporations that can't manage to do qualitative and quantitative research affectively, and here are these tiny companies launching products in a handful of days, and they manage to squeeze it in. As Porter (Michael, not Josh) says, "What gets measured, gets managed." These kids have their eyes clearly on the end goal, and know how to get there: through the good auspices of their users.

Posted by christina at
permalink | 44 Comments


October 09, 2007


Graphing Social: Opening Up the Social Graph
Posted in :: Business :: Community :: Technology :: The Medium ::

Tantek Celik (moderator), David Recordon SixApart, Chamath Palihapitiya Facebook, Joseph Smarr Plaxo, Ted Grubb Satisfaction Unlimited

Joseph: plaxo all about connecting all the places where you data is. a webwide solution. demos pulse. pretty nifty. working on a open source tool

david: fairly famous for the opening social graph paper for example, vox, how do you bootstrap a social network? you already have one, they might not want to bring everyone over, but you don't want to start from scratch either. How can you share value but not have ot give up username/password everywhere they go.

ted: we allow uses to import their profile into satisfaction, if the company supports microformats... such as flickr.

Chamath: we have embraced open standards, it's the cornerstone of our services, it's allowed us to be trusted.  but before we step into all that, i want us to all understand where we've coming form. We believe there is one social graph int he word, and all these nodes that connect people, and we've been able to map only a small amount of it, and other services are mapping it too, and we believe we have to make our version of it available of it to as many people in ways as possible. we acknowledge we need as many people as possible along the way to make it better.
there was atime you woudl never putyoru first and last name on a webpage. 30% of our uses also put their cell phone number. it's becuase it's trusted and private.

David: it's the same at six apart, assign user to make the decisions about sharing information, and even though it was common practice to show hashed email address and the hashes were used ot link accounts, and we didn't want to assume that folks who didn't want to share emails in any way. LiveJournals audience didn't mind sharing, but Vox's did, so privacy is not homeogenous.

Joseph: people are doing powerful tings with data, and it's important to be able to get your data in and out, it's better when users are in control of their own information. we've been talking about the open social web, and what does that mean? We've put up a bill of rights at opensocialweb.org

Ted: it's important to keep wit simple for the user while givin gthem control fo how their data is displayed

David: it's hard ot know what the problem is. We're int eh silicon vallye and if it wasnt' on techcrunch it doens't matter. don't get me wrong, it's relaly important to give people offerings, like doppler for geeky travelers, but then folks had ot redo their entire social network on doppler... people dont' know what social graph means, nodes and edges, I know I have friends, colleges, relationships... to be able to map offline and online. I'd like a tool for my addressbook so I could pass on phone numbers between trusted friends, the way I'd do in life.

Tantek: how many have you checked your facebook more than once today
Audience: since the session started?
<laughter>
tantek: but is this a geeky perspective.

David: but with facebook, the ability to tag a photo was great, since you don't say you are tagging you just say who is in this photo.

Chamath: the data expires 24 hours later, why does it? We dont' feel we own that, and the pluses and minuses means we have to iterate from somewhere. he's very a sleek speaker

david: so the 24 hours, it's come up with ohter folks, you can't store things you get form the api for more than 24 hours. but as a user, you dont' get teh choice of storing it if it has value.

Chamath: but by refetching you ge hte most up to date, so it's good for the user

Q: anyone thinking about integrating openID and FOAF?
David: we support all that and more
Plaxo: same
Chamath: working on it
Ted: we haven't talked about it much
Plaxo: do you put your money where your mouth is in allowing data in and out?

Q: hippies and open vs platform wars and data lock in?
David: W're see this next year, will there be more platforms? a long tail of platforms?
Chamath: we realize that companies are generating millions in just a few months already...
Tantek: what does it mean to be open?
Joseph: you are open when you give yoru users control of their data and its use
tred: allowing use sot own their data:
David: focuses areound user focus and control. if you want to take your data out, you can?
Chamath: you empower your users how they interact with other people.

Q: Facebook dont' allow access to connection, to protect users form spamming, but that conflicts with open model of data
Chamath: we're three months into something we'll be working on for years. We've got to give users and ap develops more and more control, and be responsible for accounting for those edge cases that create a poor experiences.
David: It's very important. You have to make sure users understand how the data they provide will be used.

Tantek: he asked when openid will be used, but it's good to recall what chamath said about how it's only 3months day, so how many  folks want openid.
Dave: how many uncles, aunts no SV want it?
Plaxo: but maybe they want not the technology but what it makes possible.
 
Chamath: we need to recognize the timescale in what it takes to map this graph.

Q: it's clear others will open their networks to API, such as beebo and LinkedIn. that will be similar to when AOl lost control. What happens when we build on multiple platforms rather than build on facebook?
Chamath: that ability exists today. ti's very powerful, build once run on many. The reality is we are all useing open publishing tools that allow clearspring and companies like that to exist.
Plaxo: it's still hard ot stitch the social networks together, but it's not a fanciful prospect.
David: there was a rumor about orkut.

today I saw that facebook is the new google. in philosophy, at the very least.

Posted by christina at
permalink | 33 Comments


Graphing Social: Jia Shen of rockyou
Posted in :: Community :: Design :: Technology :: The Medium ::

And dont' forget to check out Jim

Design

  • Think mathmaticlly
  • gauge target audience size
    • guys/girls
    • languages
    • age
  • Model the viral multipliers
    • channels
      • application name --it is the first thing ppl see, shows up in minfeed, left nav
      • invite -- think about how it spreads, the you create
      • notifications
      • in page
      • superwall
  • viral multiplie
    • invites
      • 1 install
      • invite x ppl
      • x ppl open it
      • x people convert
      • x people uninstall
      • ending no needs to be greater than 1
      • multiplier over time
    • user tests
      • validate use cases - wil they use it?
      • test calls ot action - will they click it
      • validate viral models - any broken links?
    • development
      • instrumental channels
        • be able to quantify each viral multiplier
        • prepare for a/b testing
      • instrument sitestats
        • google analytics
        • quantcast
      • be agile
        • develop quickly
        • release early
    • Launch it!
      • phase it out
        • make sure it works before promoting it
        • when confident, go full blast
      • promote on ad networks
        • guaranteed performance
        • exposure to full demographics
        • tune your ad!
    • Promotion - ad networks
      • third party ad neetworks on facebook can radically accerate your adoption
    • Tuning
      • validate the viral model
        • identify the totla multiplier
        • wahat's weak
      • find new channels
        • how do uses use it?
        • integrate in other applications - look for synergy with popular aps
      • tune underlying channels
        • targeting
        • deliverability
    • Monetize
      1. Growth
        • maintain comfortable growth
        • keep tuning
      2. engagement
        • create more depth for application
          • multiplayer (myspace widgets are singleplayer, facebook is multiplayer. nice comparison!)
          • statistics/data
        • enagement channels
          • minifeed events
          • notifications
QUESTIONS
Q: when you follow facebook's look&feel, when do you break?
A: facebook provides a lot of material on their look and feel. Don't worry about copying, but avoid departing. stick with simple html wihtin the framework, and you won't have issues

Q: what is the range in viral multiplier
A: the multiplier changes as facebook changes and as the ap picks up use. what we've seen on successful on 5-10, failures  are at 1 or less.



Posted by christina at
permalink | 28 Comments


Graphing Social: Dave Morin
Posted in :: Business :: Community :: Technology :: The Medium ::

Finally, facebook in the house!


facebook update

  • we are a technology company, we build software, we build a social utility
  • intense growth curve, 43M active users , 225K new users every day. 3X users every day than his hometown in helena
  • Doubling every six months
  • new uses
    • over 25
    • high school users
    • international (cananda, UK, australia, norway, south africa -- english speakign countries)
  • age distribution in growth internationally reflects internet population as a whole, unlike US where it reflects college origens)
  • over 50% of uses return daily (!)
  • 60 billion pages every day. 1500 pages per users a month, 15 pages a day, one of most trafficked site on the web.
Social Graph
  • we are tryign to map the social graph i the most efficiant way possible.
  • ours is not better, we're just trying to do the best job we can
  • the social graph is the network of connections that exist in the world between people.
  • We focus on how people cna represent their identity int eh most effective and efficiant manner
  • we focus on letting peole communicate in the most efficiant manner
  • we focus on letting you reach out to as many people as possible
  • Overtime, facebook gets better and better
  • shows how social networks hit tipping point
  • example: photos application. it's not the best, but it's the most trafficked photo application on the internet, more than all web aps combined.
  • events was from a hackathon, idea that in 8 hours you can get something done. IT is vastly larger than evite-- not because of quality, but utility created by social graph.
facebook platform
  • three aspects
  1. deep integration
  2. mass distribution
  3. new oppurtunity
  • why aren't you more open? We ask ourselves, We have an obligation to users, we may need to allow users to take their data but also need to protect.
  • three parts of ap
  1. profile
    1. profile actions
    2. add a box to the profile (events doens't even have a
  2. canvas pages
    1. ads
    2. newfeeds
      1. requests
      2. notifications
      3. newsfeed stories
  3. homepage
Photos best practices
  • newsfeed shows highly contextual photos, you can see and understand well
  • on the main canvas page, it's important to think about the context, here we show friends photos. many aps don't leverage this page. it shows whats going on through the lens of your friends, it stays up to date and very very interesting.
  • enable people to engage around your content, i.e. a wall with every photo
  • mass distribution: power of social graph
    • all aps let you add to your profile
    • the minifeed as a way to distribute new forms of content
    • people are underusing.
  • notifications
  • requests
new opportunity
  • growth
  • engagement
  • monetization
we hope we've offered a way for you to grow, using the all the best practices, social graph for engagement, and ways to make money to get away form the man _yeah, or sell to him_

fbFund as a way to kick off folks

how are things going? My stats aren't as good as tim's, which is funny...
90,000+ developers
create things we'd never think of, and our users are adopting them and it's growing! applicaiotns create utility and grow users base and engagement.

Q: is plan for facebook to move form a level 1 platform to a level 2 platofrm (see andreensen) to avoid scale issues
A: we're focused on the technology we've already created, making it stable and consistent

Q: what were the surprises?
A: We spent a lot of time making sure the platform was easy to understand but developers and users, what data was going where. it's not as easy as it sounds.

Q: what are you looking for in a fbFund applicant
A: we're not an invester per se, more of giving grants. but still  great teams, great ideas, great business models.

Q: is it a problem the skewed tail?
A: we're going to try to find a way for developers to get their aps out, even playing field, more people can get in that  space.

Q: is it a pure numbers game, llet all aps come and let uses decide whats useful? or vett out some quality to reduce overhead on users?
A: We want to let the market flourish, and get information out, helping users choose via evolving the product directory. We're a young company, we're figuring it out.

Posted by christina at
permalink | 0 Comments


Graphing Social: Tim O'Reilly Keynote
Posted in :: Business :: Community :: Design :: Technology :: The Medium ::

watch the alpha geeks
- new tech moves through hackers, then entrepreneurs then platform players
examples include screen scraping and the peddle powered internet presaging data platforms and interest in alternative fuels

On Facebook (they have a new report coming out)
facebook is growing 1.14% a day
aps are growing 2% a day
87% of usage goes to 2% of aps
top 50 developers by usage looks like a more traditional long tail, but all 5K and the tail is way long
compares it to chris anderson's research, including book sales.but facebooks long tail is essentially useless right now.
the power law is skewed, that may change, but thats the bad news.
many applications competing for the same users. dating aps have the best uptake, then messaging and chat, just for fun as a category isn't strong.
the most successful category with active users is sports then gaming, chat, fashion, just for fun)
most active categories (what are people building) just for fun, then messaging, then gaming, then video (multiple categories, so may not be fully accurate)
aps with over 100,00 users messaging, dating, gaming, video, just for fun, (sports weaker here)
top 40- top friends, funwall, superwall, superpoke, video, x me, ilike, movies, graffiti -- top aps seem to be topping out, growth slowing.

a web 2.0 refresher
the more users, the more value
building a collective database
* building on top of open source, yahoo pays people to extend
* learning from open source, wikipedia uses volunteers
* p2p sharing users build song swapping tools as a byproduct of their own self interest
* google works this way, and to some extent facebook too

key concept: harnessing collective intelligence. ajax doesn't matter, what matters is value grows wiht userbase.
a network-effect-driven data lock-in, with accelerating returns. red-shift companies

Yahoo started with user generated content, and picked and chose best. google figured out how to automatically extract meaning from activity. They coudl automate what yahoo was doing.
page rank as true start of web 2.0
wesabe uses it too, with fan scores, recommendations, and data information being gathered and used for advice.
facebook is picking up data but you don't have much control over it, there is not much intelligence in the data.
for example, a list of facebook invites
* geni.com knows sean is my brother
* my company directory knows I work at oreilly
* google knows I worked with Danese
* amazon knows who's written books for me
- why should I confirm? can't facebook learn to use databases?

How ridiculous is this? my phone company knows everyone I ever called, but my phone only knows the last ten. Phone companies suffer from churn-- data could create lock in.

"are you my friend" anyone with email, phone, IM already knows who my friends are (Yahoo, are you listening???)
xobni is extracting data such as phone numbers and email, click to call, statistics on how often you communicate, let you know when you haven't talked to someone in a while.

The Internet Operating system

the subsystems will not be devices, they will be data subsystems. facebook describes itself as a platform, it's really a subsystem platform, not a platform yet. if you study history, a platform beats an application every time. lotus 123 to excel... wordperfect gets beat by MS word.

two types of platform
* one ring to rule them all
* small pieces loosely joined
facebook can't do it all. hopes they will help open it up to a small pieces model
=> thoughts on the social graph read it!

questions you should be asking
* am I doing everything i can to build applications that learn form my users?
* Does my applications get better with more users, or just more busy and crowded
** consider filtering, smart filtering
* if ""data is the intel inside":http://radar.oreilly.com/archives/2007/02/data_is_the_int.html" of web 2.0, what adata do I own?
* what user facing services can I build against it?
* does my platform give me and my users control, or take it away form us?
** you have to create more value than you capture

Random thoughts about what I want form the social grpah
* I want social networks to reflect my real social network
* I want it to help me manage those contacts (how to reach them, updated status)
* I want it to manage my groups of people
** I need to put java people together, or facebook people, if I know them or not.
** people I know, people I don't know, people I regret knowing
* I want it to recognize asymmetry in relationships
** how can I reach out to superstars in a field I don't yet know
** I don't want to just manage my friends. In fact, the closer they are, the less I need to manage.
* I want fine grained control over what I see and what I ignore
** some people I just want flickr feeds, other ones I want everything. I want to see this persons blogs, but not their tweets.
* I want to discover interesting people
is Tim normal? Probably not, but good ideas here.

geni.com .. mothers maiden name no longer a good security question ;)
I can't recall if he had a point, except smart understanding of relationships

facebook doesn't fit my relationships -- steve case: i sold him a company, what am I going to say, we hooked up? might be accurate.. yes, that was a quote.
FOWA, should look at different tie describers
what do people want to say about themselves? What do I want to say about them? What if I could adjust my view of the people. How do I want to see them? could I rearrange modules to shape how I want to be updated?

jaiku has done great things, and just got acquired by google. takes idea of smart presence to mobile. your phone knows where you are. your phone should tell you if a friend is in berlin and you are going to wake them up. Or if a friend ins town, you cna ping them. I do this with twitter, but obviously not as effective. But do I want my movements tracked?
I'm and inventor. I because interested in long term trends because an invention has to make sense in the world in which is finished, not the world in which ist is started." ray kurzwell
think far along the curve, think about new platforms, think about future of applications, think about taking the platform forward so we can say, wasn't that platform quaint?

QUESTIONS

Q: criteria in companies distribution channel?
A: one of my fundamental beliefs about web 2.0 - it's distribution, creating interfaces with your customers. The best use all channels, web facebook, etc. They want as much contact as possible. The need to understand each of those channels, and there may not be much overlap-- ilike says only 4% overlap between web and facebook uses, they tend to choose. thinking of twitter, everyone has a favored interface the uses is the asset, and the services you can offer to them, and you can figure out how to offer that.

Q: If Facebook will dominate, won't they fight to keep their uses to themselves? Even if everyone wants it?
A: I'm ont sure, there are a couple answers. If you become truly domainate, no need ot share- facebook isnt there. Google is a good example. they own a lot of data they don't share BUT they also share a lot as well. They spider the same sites as yahoo and ms. you can share and still dominate. if large graphs cooperate, say geni and facebook cooperate both sites become more valuable. There is value in openness, if you focus on building services for users, then you choose ... it ultimately depends on the services and applications you build. Right now there is way more for facebook to gain by being open, as they try to crack open these deep mines of data. For now and for many years to come, all the trends say openness is good for you.

Dave McClure is useing fun movies ot intro folks. this was at the end of Tim's talks

Posted by christina at
permalink | 0 Comments


October 08, 2007


graphing social: danny sullivan: search to social
Posted in :: Business :: Community :: Search :: Technology :: The Medium ::

remember altavista, and when you first started using google, you felt guilty? for abandoning altavista?

1st gen search engines: search engines "crawl" links to pages, they make a copy in something called a index, they find pages you are looking through, originally via term frequency. this was too spammable, because control was in the hands of the webmaster.


2nd gen search engines: use factors off the page that wemaster can't easily influence

  • clickthrough
  • links "democratic nature of the web"
    • pagerank
    • anchor text, actual words in the text
  • then people began overtly manipulating links, thinking about votes, campaigning for votes (miserable failure), even buying votes
3rd gen?
  • vertical search
    • focus on a particular topic, such as news
  • personalized and social search
  • Google personalized search
    • ranking is reorganized based on whats deemed to be your personal preferences
    • Changes are subtle, but will likely change over time
  • personalize influencers
    • google homepage
    • google bookmarks
    • search history
    • web history
  • social search
    • eurekster experimented with friends clicks reshaping results in 2004
    • Yahoo My Web promised to let us tag and use a network to reshape results
  • Neither really has suceeded
    • the promise & reality of mixing the social graph with search engines
    • eurekster says "swikis" are much better
    • yahoo dropped many feautres quietly
    • but what about facebook.
  • Social graph (ugh) social network data potentially useful
    • watch what others are searching on
    • monitor clicks in a more closed environment - harder to spam, identity is persistant
    • reshape results based on what your friends seem to like
    • but WHO are your friends?
  • www.dumpfolder.net/?p=193
  • friend pollution
    • do you really want to go through and pick out friends you trust enough to influence search results
    • what about unfriending, privacy, and what you want to share?
    • tagging? search basically works, and sharing queries is undesirable/unnecessary
  • Does facebook instead work on a aggregate level? use networks, for example.
  • And what's the underlying platform? They'll probably partner with someone else (Facebook unlikely to build a search engine from scratch, it's not easy)
What shall they do?
  • Go vertical? People search?
    • plenty in space, spock et al
    • searchengineland.com/lands/peoplesearch
Search vs discovery
  • search is an on demand thing, have particular need to fulfill activity
  • Discovery is related but less specific in what you want
    • stumbleupon, digg
    • iGoogle related magic tabs
QUESTIONS
Q: Maholo?
A: I like it, i think it could help. Google says, we won't touch it we'll fix the algorythm but hey, fix it now! But maholo is starting to morph into a wikipedia. SInce it's made by an editor, it's more of an about than a social search engine.

Q: don't people already want to separate top friends, professional friends, etc?
A: if you are a heavy user, then yes, but most people that's too much overhead. have to be a poweruser.

Q: don't you think people search is fundamentally different than web search?
A: absolutely, you are looking for a page with bio, contact info, etc. But the problem is where are they? myspace, facebook, etc? Easier to go to google or a people search.



Favorite quote
speaker "google will say we've got iran, and we've got brazil and we're coming for you"
audience "the axis of orkut"


Posted by christina at
permalink | 0 Comments


Graphing Social: Seth Goldstein on apvertising
Posted in :: Business :: Community :: Technology :: The Medium ::

SocialMedia.com is an app network

apsaholic allows you to track the success of yoru ap vs. your peers

evolution of online advertising

1997 websites

  • rise of internet agencies
  • first brand sites (duracell.com)
  • early advertising expiraments (dilbert steals Yahoo's Y)
1998 display advertising
  • evmergence of IAB
  • standard ad models
2000 contextual rising
  • intiated by overture, dominated by google
2002 contextual ruling
  • adsense
  • kanoodle
2004 advertising exchanges
  • right media
  • advertising.com
2005 lead generators
  • lowermybills
  • adteractive
  • nexlag
2006 behavioral advertising
  • tacoda
  • bluelithium
  • revenue science
2008- Social Advertising?
  • Dave Morin "always include the social context"
  • benefits
    • users- less annoying, more relevent
    • advertisers: more targeted, hihger ROI, ability to reach "influencers"
    • developers: higher eCPM, less wasted inventory, ability to keep users engaged on app
Case Study: FoodFight

many aps: the throw aps. taking poke and wrapping it wiht something more specific. thowing cavier at one thing, and a chicken head at another expresses yourself better
You throw things to earn more "lunch money" to get more things to throw at people- self promoting. you can create things to be thrown to make "money"
cross promotion on other aps

Social ads: send flowers. you can suggest flowers for a specific person in your graph. you know birthdays,, can suggest gifts from red envelope. feels less sneaky, since all information is up front.

Flufffriends, et al, have virtual currencies, which drives benefits. video game behaviors engineered into aps. allows for leveling up.

market research is a huge opportunity on facebook, especially if it can be fed back into ads.

QUESTIONS
Q: they are collecting lots of data, what are security/privacy
A: collected directly, help privately. But what shocked me about the facebook audience is how willing they are to share information, e.g. early on they added "pile of poop" to things you could throw. it cost $20 to throw... people were wildly willing to give information about themselves just to throw poop. you can't always protect people form themselves, you can only make it clear what you are doing with the information.

Q: at what point will advertisers be able to target datapoints?
A: later in the year.  we realized early on there are only a few folks who can dominate, but we can help the little guys.

Q: do you see a merging of virtual currencies?
A: that's a great idea. easy to say, hard to do. we may be able to provide a back office to help, you set the metaphors, we can feed in the questions, surveys, offers to earn money.

Q: what are the dangers of building a company entirely on one site-- facebook
A: I like to think we are build on the front not the back of facebook, and there is a virtuous circle right now where everyone is helping each other. facebook could shut down, go closed, but i hope philosophically they have been walking the walk, and B other networks -- google, mysace, tagged, yahoo and others-- are now responding by trying to compete in the openness game. as soon as one guy opens up, before facebook closes up, openness wins and the game is over.

Q: What happens if facebook creates its own ad netowrk
A: there is no such thing as one ad network. if and when they come out with an ad network, it won't put people out of business, they need all the various companies to have a flourishing ecosystem. they may choose to tax developers. that would be a good thing, you'd know where you stood.  

Q: somethign about valuation
A: appsaholic offers ability to see the bids, the questions, the CPM for aps. Setting value abstractly on aps is silly, the value of an ap is what someone will pay for.

Q: is selling poop a stable business model
A:   I prefer selling clicks and answers. People want to do things they can't do in real life, but can't. everyone wants to throw food at each other. boozmail. college kids can't send drinks, they are underage.. is it sustainable? I'm not goign to do that, but kids in school, there is a rhyme and reason why they are using the aps. it doesn't look like viacom. it doens't look at a real media company, it looks silly. but engagement levels are out of control.



it's pretty clear video game knowledge is going to be very applicable.




Posted by christina at
permalink | 0 Comments


October 07, 2007


Graphing social
Posted in :: Business :: Community :: Technology :: The Medium ::

At Graphing Social, a facebook conference. I'm doing the biz track, Jim the tech track. Lee Lorenzen is talking now on facebook 101 and user perspectives.

I'll try to pull out interesting points


  • because it was closed to only .edu addys, facebook has a high level of authenticity (and/or expectation of)
  • Altura expects facebook to be the winning social platform, as windows was the winning OS
  • a known problem is because it started as a college network, profiles aren't appropriate for parents, bosses, etc
    • new ap coming out will allow you to group your friends (assumed is it'll also limit access by group)
    • He sees that as a nail in the coffin for LinkedIn
    • as business people come on to facebook, LinkedIn loses traction
  • the nature of social networks is they tend to own a country (orkut on brazil and india, friendster owns Philippians) Facebook is looking to own US, canada
  • created a profile, and designed his top friends list to prove his reputation
    • Facebook employees are forbidden to friend you unless they know you fairly well.  They can't be a collector.
  • "I am hungry" ap sold for 20K, though originally on ebay was only 2K valued. Facebook ap to allow you to find out which of your friends are hungry so you can grab lunch together.
    • part of value is potential to advertisers, i.e. macdonals, outback steakhouse can get a jumpstart on a userroup
    • gross! he says you could buy and rebrand an ap, for example mcDs could buy I am Hungry, and one day a profile would suddenly have I am hungry replaced with I'm loving it, find a mcD's near you. So much for authenticity.
  • Do not put up a ap that is only useful for a single person (i.e. dolphin bumpersticker) but is better with people, such as waterfight. What made it even more viral was getting access to locked items as you use it more. e.g. if you throw X times, you get access to a watergun, then a hose, then...
  • it's trivial to create a facebook ap-- really only profile page and canvas page. the profile page needs to not be too dynamic. the canvas page is where you have fun. 
    • better if things are standard; facebook has helped with that such as standard invite page
    • you can use the standard ad networks that are on facebook
    • cost-per-install advertising (like the first wave of miners selling the next wave their shovels)
    • CPI (40-60 cents)
    • You almost need to buy installs to get your ap critical mass. (Duh, of course if you build it they won't come)
  • You have to measure metrics. almost every ap will get 200-300 users immediately. the point is to get to tipping when numbers start to double.
    • he suggests even using facebook as a test arena. you can get feedback, development cost is lower.
    • critical to have a great graphic for your application.
  • Flyers
    • CPM ones don't work, expensive
    • flyers pro are targeted, look hopeful. tested with waterfight, and much better. you only pay for clicks. Allows for testing different environments.
    • The problem with ads is that they are always in the same place, so they suffer from banner blindness. (women in bikinis worked. wonder why?)
    • Flyers don't affect much as viral nature. better a good ap than advertising.
  • There is a spammometer, that measures if you are behaving too spammy, and if you hit 4 green dots, you are shut down. nice!


Posted by christina at
permalink | 0 Comments


September 17, 2007


What Do Women Want? Less Pink, More Tech, "Lady Geek" Survey Says
Posted in :: The Medium ::

from Wired

Just 9 percent of the fair sex want products that "look feminine," like a pink Playstation or Hello Kitty keyboards. The remaining 91 percent seek something sleek and sophisticated, more boardroom than teenage bedroom. The data comes from a study, done by the advertising firm Saatchi & Saatchi, of 750 British women age 24 to 45.

why is this news?

Posted by christina at
permalink | 0 Comments


June 26, 2007


Something special
Posted in :: The Medium ::

Reading Six Apart - Movable Type News - "Why do you care about business blogs so much?"

Outside of the blogosphere's echo chamber, most people who want to publish a page on their intranet at work are still stuck asking a geek down the hall to make the changes, and then waiting 3 weeks for it to happen, and another 3 weeks for the fixes for the mistakes in the first update. Those people deserve a tool as powerful and simple as blogs, if only to help preserve their sanity. And just maybe, some of those people will start to think "Hey, there really is something interesting about blogging."

Having an easy way to publish to your website is critical, and overdue. There is nothing more painful than knowing exactly the small change you need to make, and being a prisoner to an engineers schedule, believe me I know.

That said, I would hate to see blogging -- short form diary-style public personal unedited musings-- become a synonym for content management or publishing. Too often corporations put up a "blog" which is heavily edited and very much the party line, and the only thing it has in common with blogs is length. And sometimes not even that.

Corporate blogging is a huge opportunity for companies to speak to their constituencies in honest, informal terms. Let's not let them think they can buy a tool and get instant credibility.

Posted by christina at
permalink | 2 Comments


May 02, 2007


Why does our sex make us a target?
Posted in :: The Medium ::

February 07, 2007


For Love of a Medium
Posted in :: The Medium ::

January 14, 2007


mobililious
Posted in :: The Medium ::

Mobile Persuasion - Stanford University
Check this out-- I've long been a fan of B.J. Fogg's work, and loved his keynote at the summit, so I figure this event should be a blast....

Posted by christina at
permalink | 0 Comments


October 28, 2006


You say you want a revolution
Posted in :: Entrepreneurship :: Publishing :: Technology :: The Medium :: Writing ::

revolution.jpg

I'm surprised how often I see the word "versus" in email. Photoshop vs. illustrator, personas vs. ethnography, email address vs. username, and blogtools vs. CMS. When I was a freshman in art school, I learned a useful word: dichotomy. It was years later I learned phrase "false dichotomy" and I'm wondering how many people have yet to learn it. In particular, I'm thinking of those working in new media/participatory media/social media.

I keep reading how blogs will make traditional publishing irrelevant. I also read how traditional publishing already provides a reliability and consistency that will show blogs to be merely a fad; the geocities of our time. And just over a year ago (I know because my domain registration notice just came) I sat down with friend Lars and added the word false to that particular dichotomy by thinking up PublicSquare.

A dichotomy is defined as "a division into two especially mutually exclusive or contradictory groups or entities."

1. Almost everybody talks about blogs and big media (usually thinking about New York Times or Fox news, depending on who has annoyed you most recently). But publishing is currently taking the form of a continuum, from blogs to big media, with wikis, jotspot, writerly, writeboards, scoop and many others filling in the space between one maverick vomiting up ideas to a group refining raw facts into something palatable.

2. Mutually exclusive: Bloggers are adding editors, Om Malik for example, and newspapers are adding-- nay, forcing-- reporters to blog. Drupal has blog modules and articles modules and the difference is slight.

3. Contradictory. um. yeah. How contradictory are these two writing forms? When I was looking at them recently, they both depended on one thing for success: a person who can consistently write, and write well. Of course someone who writes every day, but only on their cat's antics and their hair challenges is an aspect of the blog, but is this person really making Arthur Schultzberger tremble in his shoes? A journalist and a (successful) blogger are much of a muchness, except one gets fact checked and edited.

Where revolution is truly happening in my opinion is in the birth of collaborative publishing tools that enable new behaviors in writing, often children of the wiki family. Where blogger and other blog platforms were simply (though certainly impactfully) ways to make writing significantly easier, and came form a long line of tools form the printing press to the electric typewriter to microsoft word. They are all technology to get technology out of the way.

But wikis, writerboard, slashdot and scoop are all trying to get groups to be smart together, to write together and they give birth to a new kind of writing *and* giving voice to one-hit-wonders of authorship.

More on this coming soon... .

Posted by christina at
permalink | 3 Comments


October 11, 2006


Deja Tube
Posted in :: The Medium ::

Dot-Com Boom Echoed in Deal to Buy YouTube - New York Times

A profitless Web site started by three 20-somethings after a late-night dinner party is sold for more than a billion dollars, instantly turning dozens of its employees into paper millionaires. It sounds like a tale from the late 1990’s dot-com bubble, but it happened yesterday.
Posted by christina at
permalink | 0 Comments


April 09, 2006


The Cluetrain Pulls into the Station
Posted in :: The Medium ::

October 27, 2005


opposites are stupid
Posted in :: The Medium ::

Rough Type: Nicholas Carr's Blog: The amorality of Web 2.0

"I'm all for blogs and blogging. (I'm writing this, ain't I?) But I'm not blind to the limitations and the flaws of the blogosphere - its superficiality, its emphasis on opinion over reporting, its echolalia, its tendency to reinforce rather than challenge ideological extremism and segregation. Now, all the same criticisms can (and should) be hurled at segments of the mainstream media. And yet, at its best, the mainstream media is able to do things that are different from - and, yes, more important than - what bloggers can do. Those despised "people in a back room" can fund in-depth reporting and research. They can underwrite projects that can take months or years to reach fruition - or that may fail altogether. They can hire and pay talented people who would not be able to survive as sole proprietors on the Internet. They can employ editors and proofreaders and other unsung protectors of quality work. They can place, with equal weight, opposing ideologies on the same page. Forced to choose between reading blogs and subscribing to, say, the New York Times, the Financial Times, the Atlantic, and the Economist, I will choose the latter. I will take the professionals over the amateurs.

But I don't want to be forced to make that choice."

I found Jeff Jarvis' rebuttal a little extreme
"So Carr is really saying two things: He is saying that the professionals are better than the amateurs because they are paid. I don’t buy that. And he distrusts the amateurs, which is saying that he distrusts the public those professionals supposedly serve.."

I'm pretty sure Carr isn't saying that, at least, that's not how I read it.. what I read was that professional publications can afford things like editors, copyeditors and factcheckers. And that makes their work better-- which it typically is. And that the death of these organizations' ability to fund themselves means the death of editing and fact checking. Which would be sad.

Why do people involved with the new media feel like they need to take such an extreme positions? Why do big media's faults have to mean we though out big media's virtues? (baby, bathwater people?)
Tagging good, taxonomy evil! Blogs good, New York times evil! It's all rather random, since most bloggers love some form of big media, be it New York Times or the tiny but still quite professional Onion.

It's clear we are in a period of change... bloggers are growing in power, which increases their operating costs, which means going professional, which means advertising, which means a number of advertising networks have been created to serve them, which means soon they'll be changed into... big media. or medium media. "Hey, if you would just stop swearing, Downy will give you 80 thousand dollars this year" "Can you tone down the Iraq war stuff? We've got blockbuster looking to give you 120 thousand over the next two years"

Then they'll face what the big guys have had to for a long while-- separation of editorial with sales to keep integrity, or they'll sell out. They'll add a few people to their staff to make sure the copy is up to snuff, to draw in more users, more advertisers. They'll get better in some ways, worse in others.

This is not a revolution, this is the seventh wave, and it may be the biggest one now, but not bigger than the 14th, or 21st wave coming next. Some will get swept out to sea, and others will survive. We'll see who is who. Now our big media is fox, the times, knight ridder, in a few years it may be the times, kottke and boingboing.

Looking forward to it.


Posted by christina at
permalink | 3 Comments


October 06, 2005


it's made of people
Posted in :: The Medium ::

Reading Ted Rheingold's Web Journal, I was excited. Just yesterday I'd come to the conclusion that Web 1.0 was all about technology, Web 2.0 was all about human behavior when I read

today I heard Ross Mayfield succinctly say Web 2.0 is made of people while Scott Rafer explains the phenom as the Participation Generation. I love those two because they acknowledges that participation of the tool users is just as significant as the tool makers who sincerely made the tools for just those users.

It's a much better way to think about the change (and we all sense the change, even if we don't all necessarily think it's worth versioning) than focusing on Ajax and webaps.

Looking at "What is Web 2.0"

They present this list

Web 1.0 Web 2.0
DoubleClick --> Google AdSense
Ofoto --> Flickr
Akamai --> BitTorrent
mp3.com --> Napster
Britannica Online --> Wikipedia
personal websites --> blogging
evite --> upcoming.org and EVDB
domain name speculation --> search engine optimization
page views --> cost per click
screen scraping --> web services
publishing --> participation
content management systems --> wikis
directories (taxonomy) --> tagging ("folksonomy")
stickiness --> syndication

Most of these fit the conceptional model well... ofoto is to managing photos as flickr is to sharing and publishing photos
mp3 is to finding and acquiring music as Napster (was) to sharing and exchanging music
CMS's are to managing content as wikis are for collaborative writing spaces.
Taxonomies are for managing content via metadata as tagsonomies are for sharing and opining on content via metadata.

In each case we go from a patriarchal management system to a collective or personal sharing/cocreation model. Some don't quite fit, but it's interesting to see how many do.

Posted by christina at
permalink | 4 Comments


People start to stand up to the neighborhood bully
Posted in :: The Medium ::

From Good Morning Silicon Valley

when Chan refused to settle on behalf of her daughter, the record companies regrouped and now want to go after the teenager directly -- but first they want the court to push Mom aside and appoint a legal guardian in this matter.
and
Tanya Andersen, a 41-year-old disabled single mother living in Oregon, is not only contesting RIAA allegations of piracy ... she's countersuing

The tactics of the RIAA obscene and bullying. The court document for Tanya's suit paints an ugly picture (and is one of the most amusing legal documents I've ever read)

Settlement Support Center also falsely claimed that Ms. Andersen had “been viewed” by MediaSentry downloading “gangster rap” music at 4:24 a.m. Settlement Support Center also falsely claimed that Ms. Andersen had used the login name “gotenkito@kazaa.com.” Ms. Andersen does not like “gangster rap,” does not recognize the name “gotenkito,” is not awake at 4:24 a.m. and has never downloaded music.

Awareness is the answer to this kind of behavior, of course. The more suits that come forward, the more the record industry will be viewed for what it is- a cowardly greedy monopoly incapable of innovation and doomed to a slow death.

Posted by christina at
permalink | 0 Comments


May 02, 2005


Wisdom of Crowds
Posted in :: The Medium ::

Jon Udell: Heavy metal umlaut: the movie is a facinating look at the life and times of a single page of the wikipedia. Check it out for a illustration of what open-editing makes possible.

Posted by christina at
permalink


January 30, 2005


Brilliant idea, but...
Posted in :: Business :: Technology :: The Medium ::

A9/Amazon is sporting a new Yellow Pages feature, whose claim to fame is its use of photos...

Palo Alto-based A9 said it compiled the index by covering tens of thousands of miles in trucks equipped with digital cameras and global positioning system, or GPS, receivers.

Pretty amazing... if... okay, I know it is still in beta, but as far as I can tell not a single image I can recognize is right.

Bistro Elan is exactly the kind of business you would want photos for. They have no conspicuous sign, and are nearly hidden by vines. But a search on Palo Alto showed "Bistro Elan" as a listing, and when I clicked it I got this.
amazon_YP.gif
Can you imagine showing up at these people's house?

"Hi, reservation for six!"

bistro_elan.jpg
The real Bistro Elan, shown here (I took pictures up and down California Avenue to kill time while Philippe made copies in Kinko's.) Have fun comparing the real photos with the ones Amazon is currently showing. I'm sure this is a temporary issue, but it's been temporarily wrong all weekend. And with the extensive news coverage, I'm sure I'm not the only one to spot issues. Is this really how they want to launch a ground-breaking feature that introduces their customers to a new body of competency? Hopefully no one is really using it yet.

As an aside, Bistro Elan is a terrific place to eat. One of the best in Palo Alto, IMO.

Posted by christina at
permalink | 1 Comments


November 22, 2004


brussels train station
Posted in :: The Medium ::

I love the treo despite its numerous faults. I checked mail, SMS'd philippe, took a photo, am blogging, will listen to sanseverino on the train with one device!

Posted by christina at
permalink


October 30, 2004


the future
Posted in :: The Medium ::

All watched over by machines of loving graceis Adam Greenfield's brilliant take on the future of our profession, and what it means for all of us as designers. I'm glad he's writing even if I cannot these days.

Posted by christina at
permalink


October 26, 2004


if I were home
Posted in :: The Medium ::

I'm in Michigan right now, but if I were home, I'd go see PARC Forum Series on Innovation | October 28, 2004

"It is fashionable, but premature to write off the future of the US info tech sector. The dot.bomb collapse and offshoring are quite real, but hints of the path forward are hidden in the history of Silicon Valley and the tech sector. And the secret is this: innovation advances from failure to failure, not from success to success. The time has come to understand and embrace this hidden source of the US' technological dynamism, lest we end up like Venice in it's last century, trapped by old habits and sinking beneath the sea that once sustained it's economic and innovation miracle."

Posted by christina at
permalink | 1 Comments


October 15, 2004


unintended consequences
Posted in :: The Medium ::
ymaps.gif
A recreation, not actual map used
So I was having breakfast yesterday with the design manager for Maps and local at Yahoo! and he told me a story.

A part of a plane fell off and landed somewhere near Chicago. The reporters were scrabbling to get to the scene to interview the affected, and went to Yahoo Maps to map the way there. They saw the new business finder and were able to use it to phone up locals to get their reactions, and thus were able to scoop their competition.

I like this story because it reminds us with our personas and our user research and so on that the tools we build will be used a hundred ways we didn't expect and could never expect. And that makes me kinda happy.

Posted by christina at
permalink


August 24, 2004


How the Treo is changing me
Posted in :: The Medium ::

Picture107_15Aug04.jpg
It's funny how technology changes you in small and unexpected ways. The integration of a camera into my Treo has caused me to change how i communicate.

Like any good wife, I always call my husband upon arriving in a destination (as does he) but how much better is it to grab a snap as one rides in a taxi to one's hotel?

He can also get a feel for where I am, I feel like he's arrived with me.


Picture115_17Aug04.jpgHe's also with me via the Treo during amazing moments.

Standing at the foot of the capitol on a rainy day, my breath was knocked out of me as the clouds parted and the sun lit up the Lincoln memorial.

Snap, share and Philippe messages back-- "wow".

I got to share my wow with him.

Picture130_22Aug04.jpg
I can preview Asilomar to my friends who will be attending the retreat.

Victor and I traded images of our respective states on Sunday when I was at the beach, and he in the heart of NYC.

It's a richer conversation, a better one.


Picture134_24Aug04.jpgAnd I can tease my dad about cool old cars I've seen. Or ask my sister advice about my outfit or send her a photo of a pair of cool shoes. Or ask my husband if he likes a shirt I see on sale.

I thought the camera in the phone was bullsh*t, useless and gadgetry, but every the simple camera in the Treo, which is far form the best one could hope for, is enough to do the one thing I need and appreciate.

it makes my conversations better.

Posted by christina at
permalink | 3 Comments


July 16, 2004


webvisions
Posted in :: The Medium ::

at webvisions. scott hirsch just gave a kick-ass talk on business understanding of design value. anil is now tallking about uses of blog trchnology. also, nate who talked with me this morning did great shaping a vision for IA & CSS. natek.typepad.com. more soon...

Posted by christina at
permalink | 1 Comments


July 12, 2004


treo
Posted in :: The Medium ::

i'm on caltrain, trying to blog on my new treo 600. as service fades in and out, it should be a fun experiment.
i'm mad for my treo, but as philippe points out to my chagrin, i'm often in love with a new device. the clie was my darling breifly, until shoddy utility underneath flashy designwas revealed in use. I loved the cabriolrt until I realized a roomy backseat didn't make up for soft stearing or lack of pick up. farfegnugen, where art thou?
yet the wins are so fine I go into each purchase like a little girl: this will be a miata, a pentax s100, an elph... this will be a bit of technological delight that will not only make me feel okay about dropping my dough but redeem my profession: DESIGN! that is what I hope. my finger will grow accustomed to the tight spaced keys and my network will grow and load time will improve... it's what allows early adapters to adapt.
only the worst products take the roses from our eyes, while the best form our bed.

Posted by christina at
permalink | 2 Comments


June 15, 2004


Consistency is dull
Posted in :: The Medium ::

I'm rereading David Aaker's excellent book, Building Strong Brands and in chapter 7 he goes over changing a brand, and the reasons why. He then counters them all saying that consistency is usually the best course (he's not that didactic: he mentions KFC's need to distance themselves from fried food. Hmm. Did that work?)

I had my aha of recognition when he mentioned this scenario: a brand manager is asked in a meeting with senior types what is he going to do about the fact that the brand has been flat the last three quarters. Will he

a) Say: I'm going to do the same thing as the last three managers?
b) Say: I have an exciting new plan to reinvent our brand!

The temptation for action is powerful, whether the change is needed or not.

So it goes with redesigns as well-- it's not the users who are bored with the design, it's not the users who are bored with the brand, it's the employees. And they decide on change.

The second whammy was my realization that most people determine that they are going to change before they realize how they are going to change.

This means companies have committed to change before they have determined if the change makes things better or worse. Then, six months down the line, millions of bucks in the hole, who is going to be the brave one who says "This is going to make things worse. Let's not do it." The same guy who said "I've got an exciting new plan?"

Of course there are may ways to avoid this trap: going in ready to get out, prototyping, testing with user groups, shorter change cycles, regular checkpoints to decide go/no go. But think of the last redesign you saw. Wasn't more like "We're doing a redesign AHHRRRRRRRRRRHHHHHHHAAAAAHHH" (my berserker imitation, excuse me).

At times like this I think of poor Levis, floundering to try to make themselves more relevent than the 501. All they did was weaken their claim to reliable comfortable real jeans, and take their changes with the piranhas of change: the fashionable set.

We, the ones who look at our site, our brand, our product ever day, we are the deadly ones. What our customers call comfort we call dull. We're like a bored teenager that dies her hair blue over a long weekend. We must curb that energy, and point it toward extention and growth with care, rather than reinvention.

Posted by christina at
permalink | 6 Comments


why do they always get jesus
Posted in :: The Medium ::

Reading Globetechnology

"A Canadian man accused of being one of the biggest spammers in the world by Yahoo Inc. has agreed to stop sending unwanted e-mails and plans to help educate children about the dangers of the Internet."

I thought, it's never enough to be guilty, it's never enough to stop doing what your doing, no: you have to REPENT your SINS and PREACH to others about the EVIL of your ways.

Then again, why look a gift PR oppurtunity in the mouth.

Posted by christina at
permalink | 1 Comments


May 31, 2004


half the battle is not enough
Posted in :: The Medium ::

My Brilliant Failure: Wikis In Classrooms

Visions of "negotiating meaning", "knowledge construction" and "student-to-student interaction" swam through my head. I wanted to share with the participants my experience of collaborating in a wiki environment, and how it feels to have someone else edit your document, how you see a concept from someone else's mind map. ... But finally, I ended up using wiki as pumped-up PowerPoint. "

Interesting story to read for anyong who thinks teh right technology will change/solve everything.

Posted by christina at
permalink


May 17, 2004


KM made easy
Posted in :: The Medium ::

from The Virtues of Chitchat - Making I.T. Work - CIO Magazine May 15,2004

"the blogging phenomenon has intriguingly useful implications for IT. I have to ask myself: Why wouldn't it make sense for an IT project manager to post a blogor "plog" (project log)to keep her team and its constituents up-to-date on project issues and concerns? Is it inherently inappropriate for an individual to post constructive observations about a project's progress? IT organizations that can effectively use blogs as managerial tools (or communication resources) are probably development environments that take both people and their ideas seriously. "

lots to ponder in this article. one is the funny tone of shock- how can they let employees to opening say what they think!" but far more interesting is contemplating how a blog can be so much more. When MT came out their pricing notice, a number of arrogant souls said, hey just go back to notepad and ftp. But the reality is, even for folks for whom those tools are sufficient, blogging is just easier. And easy means everything you know and think is more likely to make it into documentation-- for good and for bad.

A critical problem is getting people at the end of a project ot write out documentation. But inline at eh time documentation si both easier and more useful.

I would question though, if blogs (or plogs if you wish) are the right tool. i'd say a wiki, with it's emphasis on topic over chronological ordering is more useful.

Still, over all I think it's an excellent trend, one smart companies should take advantage of. Blogs make post-mortems easy, reveal problems earlier, and make it more likely people will take the time to write down at least some of the logic behind decisions, plus it helps mitigate the bus-factor.

all good.

Posted by christina at
permalink | 2 Comments


April 09, 2004


Y! not?
Posted in :: The Medium ::

Cre8asite forums. Blogs, RSS & Syndication - Yahoo News Rocks! Here's Why... (Plus a Question For All). [ Search Engine Optimization, Usability and Web Design. ]

"I finally got around to checking up on all the way cool stuff Y!'s been doing with RSS of late. I'm still sitting here shaking my head in awe at all of this"

Posted by christina at
permalink


April 08, 2004


blogrolling
Posted in :: The Medium ::

where'd you go today, honey?
out.
what did you see?
nothing.

and the truth is... i went blogrolling following to see how long it took from a B&A comment to find someone I knew.
i saw medical history, flash strategies, political activism, european history...
actionscripthero
jesse warden
peter joel
fullasgoog
anticlue
family medicine notes
medical weblog
gruntdoc
practice for a practice
wonkette (made me pause for a sec to read)
Matthew Yglesias (made me laugh over brucetta)
Informed Comment
fistful of euros
metamorphism (my favorite-- "Paul Gaugin: The light here rocks. Doesn't the light here rock? Have you ever seen light like that? Vincent van Gogh: Lalalala.")
uppity negro
and finally found someone linked to I knew: rebecca blood
six degrees my ass.

how many degrees are you from some blog(ger) you know?

Posted by christina at
permalink | 1 Comments


January 29, 2004


it takes all types
Posted in :: The Medium ::

IMDb :: Boards :: Underworld (2003/I) is the prototypical message board thread, complete with every type of board denizen, including the troll, the flamer, and helpful citizen, the rabid fan and many others. if I ever wanted to show clients the reality of what their message boards will become, i might choose this thread.

Posted by christina at
permalink


January 25, 2004


Orkut: Et Alors?
Posted in :: The Medium ::

The best UI critique of Orkut (IMO), but also he's right about the pointlessness, He's right about ownership, he's right about the interaction and this is what it looks like.

YASNS stands for Yet Another Social Networking Service and Orkut is clearly YASNS. With emphasis on the YA.

Three days in I'm wondering why bother?

BTW, I won't invite you if I don't know you/know of you-- I feel like social networks are broken by "false connections."

but you can buy your way in....

Posted by christina at
permalink | 4 Comments


January 05, 2003


can someone else take this?
Posted in :: The Medium ::

If you have more ideas than time or talent, you need LazyWeb

Posted by christina at
permalink


October 09, 2002


use and understanding
Posted in :: The Medium ::

from BBC NEWS -- Net beats books with children

"Children apparently know more about the internet than about books, a survey suggests.
Six out of 10 youngsters questioned knew that "homepage" was the front page of a website - but only 9% could explain what the preface to a book was.
More than a third knew that "hardback" was a type of book, but 57% identified "hard drive" as part of a computer.
Children said they were regularly using the internet to help with their school work. "

I wonder what this study actually tells us. Knowing what a homepage is helps you navigate-- it's a term you have to learn to be able to use functionality. A preface is common in books for older kids, and not all books have them, and if you don't know what it is, it doesn't harm your ability to use the book.

I would have liked to see something on how books stacked up in leisure time... how does Harry Potter do against Yahooligans? Still, it's clear that the web is here to stay is a vital research tool for everyone from children to the scientists who spawned the beast.

Posted by christina at
permalink | 4 Comments


September 03, 2002


war time story
Posted in :: The Medium ::

From Nua Internet Surveys Weekly Editorial

"...the battle between the two companies wasn't just about dramatic improvements in browser software. The war was also important because it mirrored the way the Internet changed from a warm, friendly community to a cut-throat world in which only the strong survive and prosper. "


Netscape has now reached a Mac-like low in numbers. I'm sad for Mozilla, but still dreaming that 4.7 disappears from the face fo the planet.

Posted by christina at
permalink | 1 Comments


June 04, 2002


the new telephone
Posted in :: The Medium ::

From Nua Internet Surveys Weekly Editorial

"Because we're become so accustomed to using the Net to keep in touch with friends and colleagues, we tend to forget that it was once perceived as being solely for socially maladjusted individuals who had problems communicating with 'real' people. "

A new study shows this is bunk. Now go out and touch someone... er, type to someone...

Posted by christina at
permalink


May 26, 2002


Rock on Jakob!
Posted in :: The Medium ::

When he's right, he's right: Supporting Multiple-Location Users (Alertbox May 2002)

Posted by christina at
permalink


April 10, 2002


under the ground
Posted in :: Information Architecture :: Interface :: The Medium ::

I found Lessons from the London Undeground in my inbox this a.m. and read it with some doubt: yet another metaphor for IA? When do IA's find time to do IA when they apparently spend so much of it explaining what it is.

Then I was sucked in. And utterly charmed and intrigued by the metaphor of the London Underground for the web.

If you've ever emerged from the underground (or the metro, or the subway) dazed and perplexed and disoriented, you know what I mean when I say that is much like coming up from a long stint of surfing to stagger to the kitchen for a soda (and accidently walk into the closet. or maybe that's just me). We learn a new set of navigation rules to the point of almost unlearning our native ones.

It's a whole different world underground, with all our usual wayfinding devices (sky, wind, square walls, windows) removed; to be replaced only by signs. Signs get to be very important.

It's an apt and intriguing metaphor, complete with solutions we have hardly begun to tap into.

Thought-provoking article. Check it out.

Posted by christina at
permalink | 6 Comments


March 12, 2002


finally
Posted in :: Architecture :: Art :: Business :: Design :: Experience Design :: Information Architecture :: Information Design :: Innovation :: Interaction Design :: Interface :: Personal :: The Medium :: Usability :: User Centered Design :: Writing ::

art_end.gif

Posted by christina at
permalink | 6 Comments


June 21, 2001


OPENING THANG
Posted in :: The Medium ::

I wasn't going to glean today; I've got so much work to do BUT the universe has sent me some interesting stuff, so I share with you!

I'm mad about Ada, btw...

Ada Lovelace, Countess of Controversy

"Augusta Ada Byron King, Countess of Lovelace, is something of a giant in the world of technology. The daughter of celebrated poet Lord Byron, Lovelace was a Victorian society hostess, the mother of three, and a mathematician widely credited as being the world's first computer programmer."

Was Ada Really the First Programmer?

"In the notes, which ended up being three times longer than the original Menabrea paper, Ada outlined how the Analytical Engine might have worked had it ever been built. She explained how the Bernoulli numbers, a complex numerical system first described by 18th century Swiss mathematician Jakob Bernoulli, might be broken down into simple formulas that could be coded as instructions for the machine. Perhaps more importantly, her poetic prowess endowed Babbage's dry technical details with grandeur. "

I've been reading the book on her, "The Bride of Science: Romance, Reason, and Byron's Daughter" and highly recommend it.

Posted by christina at
permalink


December 01, 2000


Interface Culture
Posted in :: Books :: The Medium ::

cover Interface Culture : How New Technology Transforms the Way We Create and Communicate I should have something insightful to say, but I don't. Buy it, read it, stay up late thinking about it.

Posted by christina at
permalink


The Art & Science of Web Design
Posted in :: Books :: The Medium ::

cover The Art & Science of Web Design Great primer on design on the web: perfect for anyone new to the medium. Jeff Veen covers aspects of web design from tech requirements through architecture to advertising online. Should be the text book for any class on web design, and provides the generalist knowledge needed for good web IA.

Posted by christina at
permalink


September 27, 2000


Gleanings: Experience Design and glow-in-the-dark rabbits
Posted in :: Apropos of Nothing :: Experience Design :: Newletter :: The Medium ::

From: Gleanings
To: gleanettes
Subject: Gleanings: Experience Design and glow-in-the-dark rabbits

IA & DESIGN MATTERS

article on experience design


User Experience and Interface Design Resources


from SIGIA
"For those of you interested in paper prototyping and evaluating with prototypes in general, you might find some useful tips in the following paper. Showing it's age a little bit (it came out a bit before the web hit town), but I've had good feedback on it's practical use as a how-to piece.
(zipped .pdf, 4.3 meg)


NEWS

from NUA

Harris Interactive: Online kids now spend up to USD164 billion
A new study has revealed that online US kids, teenagers, and young
adults aged 8 to 24 are now spending at a projected rate of USD164
billion per year.

more articles about the changing face of the web.

from tomalak:
ZDNN: AOL quietly linking AIM, ICQ.A person familiar with AOL's situation says the company is taking some steps
internally to make AIM and ICQ interoperable, but that it faces challenges
meshing the cultures of the two companies and also with the kind of users
signed onto each system.

NewMedia: Is Rich Media Worth It's Weight in Gold?
Software designers and Webmasters keep pushing forward like scouts in the wilderness, claiming new audio and visual landscapes as their own. As a result, the Web now is a swirl of color and movement, games, three-
dimensionality, and virtual worlds--it's a bastion of rich media. But there's a rub.


APROPOS OF NOTHING
Mutant Rabbit Raises Controversy Over Genetic Manipulation

Posted by christina at
permalink


August 21, 2000


Gleanings:less real but more fun
Posted in :: Apropos of Nothing :: Art :: Design :: Newletter :: The Medium ::

From: Gleanings
To: glean-team
Subject: Gleanings:less real but more fun

new jakob.


APROPOS OF NOTHING
I am in love with this site. With its well thought out icons, strange
photodisk testimonials and clever personalization and stickiness ploys it is more successful as a fake site than many real e.coms.
Goodwill. Globally.

more on fake websites

NY Times: Wacky, Fake Web Sites Grab Attention.
The trend is meant to capitalize on the growing use of and fascination with
the Internet as well as to take advantage of the capabilities of the Web to
produce content at a low cost that appears to be genuine. In other words, on
the World Wide Web, it can always be April Fool's Day.


this has to be seen to be believed.
super postal worker.


EYECANDY

(flashcandy)
http://www.graffiti.org/figm/index2.htm
http://www.lorenhaynes.com/

I quite like the design and navigation of this webshop.
http://www.entercomm.com/


NEWS
domain squatters are starting to lose...
Yahoo! Wins 40 Domain Names (AP)
http://www.msnbc.com/news/446029.asp

from Tomalak


Salon: Don't call us.
In five years writing about the Net, I've seen a lot of ridiculous endeavors -- like publicists who fax over press releases and then request that, if you don't plan to write about "Making Merry with Shari's Berries!" you fax back an explanation of why you passed on that hot story tip.
from webmonkey
Friday, 18 August 2000

Levi's and Phillips have banded together to create the first commercially available line of e-clothing! They're starting out with jackets that come with built-in MP3 players and cellphones, and cost between $600 and $900 (so reasonable!). Some people are concerned about the possible health risks of having so much technology constantly radiating your body, but I just want to know what the coats look like. I mean, unless they're really cute, you probably won't wear them enough to worry about anything but the wrath of the fashion police, right?
Read all about it at Wired News

and more

MP3 Overview

Intro to HDML

Digital Storage Options

Palm Images for the Web

Industry Standard: Hello, And Welcome to Our Redesign!
Q&A with Alex Weil, designer at Charlex. What I tried to do was raise the
quality of the Web site to match the brand and culture it created through
the phone. The first thing we did was add its well-known slogan to the top of
the Web site. "Hello, and welcome to Moviefone!" can also be downloaded as an
audio file.
Adweek: From July 3, 2000; Sneak Previews

Posted by christina at
permalink


June 20, 2000


not yet
Posted in :: The Medium ::

Recent Industry Standard article states over half the web audience is at 600x800 or less, connecting at 33.6 or less, 54% at 16 bit ... be kind, y'all

get the story here: TheStandard.com: The Right Tools For The Job


News on browsers and plug-ins as well... but don't get too excited about flash's 97%. It's all the flashes combined, and I saw a flash 4 site crash a flash 3 enabled browser just today....

Posted by christina at
permalink

 

home | books | articles | gleanings | case studies | hire
other sites: widgetopia | blueprints for the web | metafooder | Mammahood